Bexley has posted every day for years, and she is the first to say that the feed owes her nothing. This week she walks through how she plans a week of clips, what she does when the reach drops for no reason, and why she stopped taking it personally.
The second half is the part she wanted to talk about: the list, the site, and the name. Everything she has built that does not live on somebody else’s platform, and how each one started as a spare hour.
Recorded at the desk in Miami. Lux asks the follow-up about burnout, and the answer is not what either host expected.
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